I have recently shared several tips regarding corporate blogging with Ernst-Jan Pfauth, a Dutch problogger and editor of The Next Web Blog. He posted my interview about the blogging in an article called Learn from Quintura...
Ernst-Jan also wrote Seven Essential Tips For Corporate Bloggers Who Want To Write Remarkable Content on his own blog, Dutch Problogger. I strongly recommend reading both posts and utilizing their key findings in a day-to-day blogging life.
In her article Marketing Moves to The Blogosphere in Washington Post today, Sarah Halzack gives real life examples how a blogging is becoming a part of marketing. I will add that it’s even more than that.