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Yandex Boosts Russian Search Market Share to 63%; Could Resume IPO Plans

Files under: News
Posted by: Quintura @ 06:52 [12. 04. 10]

The leading Russian search engine Yandex has reached 63 percent share of searches in Russia in Q1 2010, ahead of Google with 22 percent share, Mail.ru with 8 percent and Rambler with 3 percent, reported Vedomosti.ru by citing internet statistics service LiveInternet.ru. Yandex released new homepage last week.

The rise of Yandex search share can be explained by an introduction of a new machine learning algorithm, MaxtrixNet last November that improves search relevancy and active promotion of Yandex search engine via web-browser add-on Яндекс.Бар and own web browser Яндекс.Хром (Yandex.Chrome).

Yandex could resume IPO plans at its Board meeting in upcoming fall, recently reported Infox.ru. The IPO, which could value Yandex at $2 billion, will provide the shareholders of Yandex with a liquidity option.


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