Leading global IT security software vendor Kaspersky Lab has become a sponsor of Scuderia Ferrari F1 Team. The sponsorship will cover the 2011 and 2012 seasons of F1 championships.
The Kaspersky Lab logo, which will be located on the nose on the Scuderia Ferrari Marlboro cars, will be visible as from the final F1 Grand Prix of the 2010 season in Abu Dhabi on November 14.
Kaspersky Lab entered the world of motor racing in early 2010 when it signed a title sponsorship deal with the Ferrari AF Corse racing team for the Le Mans Series Championship.
Headquartered in Moscow, Kaspersky Lab was founded thirteen years ago. The company, which reported revenue of $391 million in 2009, employs over 2,000 people. Kaspersky Lab is #4 global IT security software vendor for endusers.
Kaspersky Lab is headed by its founder and CEO Eugene Kaspersky (on the picture – first from left). Eugene Kaspersky said about a new sponsorship of Scuderia Ferrari F1 Team: “If we invest in brand development, we will only do so with those brands that share the same values as us, which means they must be innovators, leaders, with a commitment to quality and a constant desire to succeed.”