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Files under: News, Tech, Web 2.0
Posted by: Yakov @ 17:36 [29. 10. 08]
Having escaped from Google’s acquisition, the leading Russian contextual advertising company Begun continues offering new ways to monetize multimedia online content. In June 2008, Begun launched video contextual advertisements via Begun.VideoContext that were first introduced on video sharing online community Rambler Vision. Now the company is launching a new monetization option for photo sharing websites [...]
Files under: News, Tech
Posted by: Yakov @ 00:48 [6. 10. 08]
The acquisition of contextual advertising firm Begun by Google was expected to be completed in September 2008. According to business daily newspaper Vedomosti, the consideration of the deal by the Federal Antimonopoly Service (FAS Russia) has been postponed until October 22. The newspaper found out that FAS requested some additional documents from the sellers [...]
Files under: News, Tech, Web 2.0
Posted by: Yakov @ 16:27 [18. 07. 08]
Rambler Media, which operates Russia’s 5th leading site Rambler.ru, agreed to sell its Russian contextual advertising company, Begun, for $140 million to Google as well as to outsource search and contextual advertising on its web properties to Google. As a result of the deal, Google will significantly enhance its position in Russia by getting access [...]
Files under: News, Web 2.0
Posted by: Yakov @ 13:14 [30. 06. 08]
One of the leading Russian Internet companies, Rambler Media together with its majority-owned contextual advertising company, Begun, have announced the launch of video contextual advertising system, Begun.Videocontext, on Rambler’s video sharing online community, Rambler Vision.
The videos on Rambler Vision are tagged according to their content. The contextual advertisements [...]
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