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Russian Internet Advertising Market up 56% to $1.4 Billion in 2011

Files under: News
Posted by: admin @ 13:00 [21. 02. 12]

According to the Russian Association of Communication Agencies (AKAR), the Russian internet advertising market was valued at 41.8 billion Roubles ($1,393 million) in 2011, up 56 percent from 26.8 billion Roubles ($893 million) in 2010. The contextual advertising spendings were up 63 percent year-on-year to 26.5 billion Roubles ($883 million) in 2011 and accounted for [...]

Russian Online Display Advertising Market of $261 Million in 2009

Files under: Enterprise, News, Tech
Posted by: Quintura @ 05:12 [1. 02. 10]

The Russian online display advertising market was up 10% year-on-year to 8.3 billion Rubles ($261 million) in 2009. The car manufacturers and dealers accounted for 30% of the market spending last year, ahead of telecoms operators with 12%, according to AdWatch/Isobar. The Russian contextual advertising market was up 13% year-on-year to 9.61 billion Rubles ($302 [...]

Yandex Acquires Display Ad Firm Mediaselling

Files under: News, Tech, Web 2.0
Posted by: Quintura @ 23:49 [20. 10. 08]

The leading Russian search engine and Internet company Yandex has acquired the business assets of display advertising sales house Mediaselling, Yandex announced on its corporate blog. As a result of the deal, Yandex also gained display ad targeting and planning solution for online publishers. Mediaselling, which employs staff of 30 people in Moscow, was set [...]